SALUS

Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising The Case for Regulation

Hoofdkenmerken

Auteur:	Scisciolo, Stephany De;
Titel:	Reducing Race Differences in Direct-to-Consumer Pharmaceutical Advertising The Case for Regulation
Uitgever:	Bloomsbury Publishing Plc
ISBN:	9781498574167
ISBN boekversie:	9781498574174
Land van oorsprong:	United States
Prijs:	€ 113,98
Verschijningsdatum:	31-08-2018
Bericht:	Langere levertijd (2-3 weken)

Inhoudelijke kenmerken

Categorie:	Personal safety
Geillustreerd:	4 BW Photos, 4 Graphs, 15 Tables

Technische kenmerken

Verschijningsvorm:	Hardback
Paginas:	140
Hoogte mm.:	231
Breedte mm.:	159
Dikte mm.:	15
Gewicht gr.:	404

Inhoud:

This book examines whether direct-to-consumer pharmaceutical advertising changed in response to recommendations made by the FDA in 2009 to enhance the informational and motivational value of advertising to be more accessible to minority populations and consequently work to reduce health disparities.