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Hoofdkenmerken

Auteur:	Christiano, Ann Searight;
Titel:	Public Interest Communications Strategy for Changemakers
Uitgever:	Taylor & Francis Ltd
ISBN:	9781032531915
Land van oorsprong:	United Kingdom
Prijs:	€ 67.12
Verschijningsdatum:	30-04-2025
Bericht:	Leverbaar

Inhoudelijke kenmerken

Categorie:	Press & journalism
Geillustreerd:	24 Line drawings, black and white; 9 Halftones, black and white; 33 Illustrations, black and white

Technische kenmerken

Verschijningsvorm:	Paperback / softback
Paginas:	344
Hoogte mm.:	228
Breedte mm.:	153
Dikte mm.:	23
Gewicht gr.:	514

 

Inhoud:

Written by two practitioners with deep professional experience, this book introduces readers to the practice of public interest communications, a profession that takes an evidence-based approach to using strategic communications to drive positive social change. It is ideal for students in various fields including advertising and marketing.