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The Quest for Global Dominance: Transforming Global Presence into Global Competitive Advantage
Hoofdkenmerken
Auteur: Anil K. Gupta, Vijay Govindarajan, Haiyan Wang
Titel: The Quest for Global Dominance: Transforming Global Presence into Global Competitive Advantage
Uitgever: Wiley Professional Development (P&T)
ISBN: 9781119097457
ISBN boekversie: 9780470194409
Editie: 2
Prijs: € 27.57
Verschijningsdatum: 12-01-2015
Inhoudelijke kenmerken
Categorie: Decision-Making & Problem Solving
Taal: English
Imprint: Jossey-Bass
Technische kenmerken
Verschijningsvorm: E-book
 

Inhoudsopgave:

The Quest for Global Dominance is well-regarded as the leading book on global strategy for practitioners and students alike. It reflects leading-edge thinking on the subject of creating and exploiting global presence and offers logic-driven conceptual frameworks that are actionable and have been developed and refined by the authors over the past 15 years in their teaching and consulting work.
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