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\u003cp\u003e\u003ci\u003eAccounting 3e\u003c/i\u003e provides a very accessible and easy-to-follow introduction to accounting. It is intended as a core textbook for students studying accounting for the first time: either those following an undergraduate degree in a business school, or non-business studies students studying an accounting course. This includes students on both accounting and non-accounting degrees and also MBA students.\u003c/p\u003e \u003cp\u003eDesigned to be both engaging and accessible to the student, \u003ci\u003eAccounting 3e\u003c/i\u003e features:\u003c/p\u003e \u003cul\u003e \u003cli\u003eA lively presentational style integrating cartoons and soundbites\u003c/li\u003e \u003cli\u003e'Company Camera' boxes presenting financial data from a wide variety of international companies, such as Heineken, Nokia and Volkswagen.\u003c/li\u003e \u003cli\u003e'Real Life Nuggets' offering contemporary examples from the business press that give the body of the text a real-life resonance.\u003c/li\u003e \u003cli\u003eEnd of chapter questions of escalating difficulty, together with accompanying answers, enabling the student to develop their understanding of the key concepts discussed in the text.\u003c/li\u003e \u003cli\u003eA rich supporting website including solutions, extra question material and powerpoint slides for lecturers, multiple choice quizzes and an online glossary for students.\u003c/li\u003e \u003c/ul\u003e |
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