[Flaptekst]: This is the fourth monograph of Studio Kluif, following Purist are Boring, Pacifist Punks and Ideas are Immortal. Studio Kluif keeps on bringing home international and national prizes for their playful design projects ranging from graphic design and illustration to packaging and design for fashion. Work Hard Play Harder is packed with new creative projects, providing proof that they still master the magic of attractive designs that go right to the core and the hearts of the public. Studio Kluif's style is described as direct, playful and simple, with a sense of humour and relativity. Its work is created digitally, but it also has scissors, coloured pencils and paint within reach at all times. Kluif is all about colours; and it shows its true colours every day.
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